“It seems like the more straightforward path [toward an AI rulebook is] to start with the existing laws on the books,” says Sarah Myers West, the managing director of the AI Now Institute, a research group.
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An agency like the FTC can take companies to court, enforce standards against the industry, and introduce better business practices, says Marc Rotenberg, the president and founder of the Center for AI and Digital Policy (CAIDP), a nonprofit. CAIDP filed a complaint to the FTC in March asking it to investigate OpenAI. The agency has the power to effectively create new guardrails that tell AI companies what they are and aren’t allowed to do, says Myers West.
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